This backpack is perfect for those who love to add a bit of adventure to their daily life. Whether you're going on a weekend trip, heading to school, or just hanging out with friends, it's a great companion. The target group includes young adults and fashion - lovers who want to stand out. It measures 10 inches in width, 12 inches in length, and 4 inches in depth, with a strap drop of 14 inches and hook drop of 3 inches.